Heineken launched a new funny ad, called “Men with Talent”, on April 26. The agency TBWA\Neboko created the new commercial, which was directed by Bart Timmer.

The ad features some guys who surprise the audience with their beer-related skills as part of a reality show called “Men With Talent”. Of course! Whatever they do, Heineken is always present.

Watch the video below and tell us if you think that this ad is as good as “the Walk In Fridge”.